SMARTER THAN A JUMPER.
EASIER THAN A SHIRT.

There is a middle ground between looking like you have made no effort and looking like you have made too much. The Alistair sits comfortably in it. Zip it up and the collar stands neatly for the pub or a lunch out, drop it down and it is what you wear round the house on a cold afternoon. Most men find it quietly replaces two or three other things in the wardrobe.

WHY THE ALISTAIR?

The Collar Does The Talking : Zipped to the top it gives you a proper standing collar, which reads far smarter than a round neck ever will. Half unzipped over a plain shirt and it looks considered without any effort on your part.

Warmth You Can Adjust : Open the zip a little when the heating comes on, close it when you head outside. It saves you taking things on and off all day, which is more useful than it sounds in a British winter.

Room Across The Shoulders :Cut with a relaxed line so nothing pulls when you reach or lean forward. It still sits properly rather than hanging off you, so you look tidy rather than swamped.

Jeans, Chinos Or Something Smarter : It works over all three without looking out of place, which is why it tends to become the default. Very few things in a wardrobe genuinely stretch that far.

Five Colours, Sizes S To XL : Brown, Grey, Blue, Black and White. The Brown and Grey do the heavy lifting through the week, and the Black tidies up nicely for the evening.